Joico Defy Damage Protective Shampoo

Description

Slough away dirt, impurities, and build-up with this sulfate-fee daily cleanser! The Joico Defy Damage Protective Shampoo is made with damage-prevention ingredients to luxuriously lather the hair to remove all dirt and grime without damaging the hair cuticle or stripping the hair color. It leaves the hair resilient, soft, shiny, and looking as healthy as can be! The Joico Defy Damage Protective Shampoo uses cutting-edge technology and powerful protectants to create hair that is brilliantly resilient and healthy-looking. It is infused with Arginine, Moringa Seed Oil, a protective Lipid, and SmartRelease Technology. Arginine is a smart-bonding molecule with both positive and negative sites, which helps to strengthen hair bonds and encourage bond renewal. The Protective Lipid in the Joico Defy Damage Protective Shampoo is the exact kind that is found in healthy hair. It acts as a protector, helping to prevent thermal, chemical, styling, and UV damage. Moringa Seed Oil is a rich source of antioxidants, Vitamins A and E, and Silica, which are all key to strong and healthy hair, and damage-resistant. The Joico Defy Damage Protective Shampoo uses SmartRelease Technology, a liposome delivery system that continuously releases Rosehip Oil, Arginine, and Keratin into the hair. This helps to repair, strengthen, and protect hair from the harmful effects of daily styling.

Joico Defy Damage Protective Shampoo Features & Benefits:

The results are shiny, smooth, clean strands wonderfully resilient, and healthy-looking.

Decadently rich lather for a luxurious cleansing experience.

Gently sloughs away dirt and debris without roughing up the hair cuticle.

80% less breakage.

5X stronger hair.

Joico Defy Damage Protective Shampoo Key Ingredients:

Protective Lipid: The exact kind found in healthy hair – acts as the first line of defense to prevent thermal, chemical, styling, and UV damage.

Moringa Seed Oil: A plentiful source of hydration, shine, and softness, bathes hair in the richest antioxidants, Vitamins A and E, Zinc, and Silica, ingredients that are fundamental to creating healthy, strong, damage-resistant hair.

Arginine: Smart-bonding molecule with both positive and negative sites that strengthens hair bonds and encourages bond renewal.