Joico

  • Sale! Joico Best of: Defy Damage Kit 4piece

    Joico Best of: Defy Damage Kit 4piece

    Original price was: $94.73.Current price is: $28.41.

    Keep your hair strands healthy, strong, and protected with the Joico Best of: Defy Damage Kit. The Joico Best of: Defy Damage Kit features powerful protectors that help to boost each strand’s resistance to breakage and color fade, so your hair can handle whatever summer, or you, throws its way. The Joico Defy Damage Protective…

  • Sale! Joico Blonde Life Blonde Strong Detangler for Fragile Hair 6.7oz

    Joico Blonde Life Blonde Strong Detangler for Fragile Hair 6.7oz

    Original price was: $23.20.Current price is: $6.96.

    Joico Blonde Life Blonde Strong Detangler Key Insights: Best for: Fragile, lightened, highlighted, bleached, or blonde hair Hair concerns: Tangles, breakage, split ends, dryness, frizz, brittleness, & dull blonde tone Helps Detangle: Easier to comb through Strength Support: Resist breakage caused by combing & styling Split-End Care: Prevent & mend split ends until the next…

  • Sale! Joico Blonde Life Brightening Conditioner

    Joico Blonde Life Brightening Conditioner

    Original price was: $26.00.Current price is: $7.80.

    Joico Blonde Life Brightening Conditioner for Illuminating Hydration & SoftnessKey Insights: Best for: Blonde, bleached, highlighted, double-processed, or high-lifted hair Hair concerns: Dryness, dullness, tangles, frizz, brittleness, and/or lack of shine Lightweight nourishment: Deeply conditions without added weight Instant detangling: Smooth knots and improve manageability Shine Support: Boosts radiance for healthy-looking glow Frizz Care: Smooth…

  • Sale! Joico Blonde Life Brightening Masque 5.1oz

    Joico Blonde Life Brightening Masque 5.1oz

    Original price was: $22.80.Current price is: $6.84.

    Blonde Life Brightening Masque to Intensely Hydrate, Detox, & IlluminateKey Insights: Best for: Blonde, bleached, highlighted, double-processed, or high-lifted hair Hair concerns: Dryness, dullness, yellowing, mineral buildup, tangles, frizz, and brittle-feeling strands Brightening Care: Revive dull blonde hair Mineral Defense: Neutralize chlorine & trace minerals Fast Treatment: Works in 3–5 minutes Hydration Boost: Instantly softens…

  • Sale! Joico Blonde Life Brightening Shampoo

    Joico Blonde Life Brightening Shampoo

    Original price was: $26.00.Current price is: $7.80.

    Joico Blonde Life Brightening Shampoo Key Insights: Best for: Blonde, bleached, highlighted, double-processed, or high-lifted hair Hair concerns: Dullness, dryness, buildup, tangles, frizz, brittleness, and lack of shine Gentle cleansing Bright blonde finish Softness & slip Shine support Frizz care: Monoi Oil Hydration support: Tamanu Oil Strength support: Arginine Clean beauty callouts: Free of SLS/SLES…

  • Sale! Joico Blonde Life Brightening Shampoo & Conditioner Set 33.8 oz 2piece

    Joico Blonde Life Brightening Shampoo & Conditioner Set 33.8 oz 2piece

    Original price was: $87.00.Current price is: $26.10.

    Joico Blonde Life Brightening Shampoo & Conditioner Set to Nourish & Illuminate Blonde Hair Key Insights: Best for: Blonde, bleached, highlighted, double-processed, and high-lifted hair Hair concerns: Dullness, dryness, tangles, frizz, brittle-feeling hair, buildup, and lack of shine Brightening Routine Gentle cleanse: Shampoo lifts away dirt and oil with a rich lather Weightless nourishment: Conditioner…

  • Sale! Joico Blonde Life Brilliant Glow Brightening Oil 3.4oz

    Joico Blonde Life Brilliant Glow Brightening Oil 3.4oz

    Original price was: $28.50.Current price is: $8.54.

    Joico Blonde Life Brilliant Glow Brightening Oil for Instant Shine & Softness Key Insights: Best for: Blonde, bleached, highlighted, balayaged, double-processed, high-lifted, or naturally blonde hair Hair concerns: Dullness, frizz, dryness, rough ends, brittleness, lack of shine, and fragile-feeling strands Brightening shine Crystal-clear finish Frizz & fly-away smoothing Moisture sealing Silky softness Breakage support Clean…

  • Sale! Joico Blonde Life Color Enhancing Masque

    Joico Blonde Life Color Enhancing Masque

    Original price was: $23.20.Current price is: $6.96.

    Joico Blonde Life Color Enhancing Masque for Perfect Blonde Tones Key Insights: Best for: Blonde, highlighted, bleached, balayaged, high-lifted, or lightened hair Hair concerns: Brassiness, yellow tones, dullness, dryness, tangles, brittleness, and fading tone Color-depositing care Tone options: Violet, Silver, and Rose Champagne →Violet: Reduce brassiness & yellow tones for a cool pearl-blonde result→Silver: Reduce…

  • Sale! Joico Blonde Life Violet Conditioner

    Joico Blonde Life Violet Conditioner

    Original price was: $26.00.Current price is: $7.80.

    Joico Blonde Life Violet Conditioner for Cool, Bright Blondes Key Insights: Best for: Cool blonde, platinum, icy blonde, highlighted, lightened, silver, or gray hair Hair concerns: Brassiness, yellow tones, dullness, dryness, tangles, frizz, and fragile-feeling strands Toning care: Instantly cool brassy tones Conditioning & deatangling support Shine boost Frizz care: Monoi Oil Hydration support: Tamanu…

  • Sale! Joico Blonde Life Violet Shampoo

    Joico Blonde Life Violet Shampoo

    Original price was: $26.00.Current price is: $7.80.

    Joico Blonde Life Violet Shampoo for Cool, Bright BlondesKey Insights: Best for: Cool blonde, platinum, icy blonde, highlighted, lightened, silver, or gray hair Hair concerns: Brassiness, yellow tones, dullness, dryness, frizz, buildup, and fragile-feeling strands Violet pigment: Neutralize unwanted yellow tones Gentle cleanse Brilliance boost Frizz care: Monoi Oil Hydration support: Tamanu Oil Strength support:…

  • Sale! Joico Blonde Life Violet Shampoo & Conditioner Duo 33.8 oz 2piece

    Joico Blonde Life Violet Shampoo & Conditioner Duo 33.8 oz 2piece

    Original price was: $85.00.Current price is: $25.50.

    Joico Blonde Life Violet Shampoo & Conditioner Duo for Cool, Bright BlondesKey Insights: Best for: Cool blonde, platinum, icy blonde, highlighted, lightened, silver, or gray hair Hair concerns: Brassiness, yellow tones, dullness, dryness, frizz, tangles, and fragile-feeling strands Brass-neutralizing routine Bright blonde finish Gentle cleanse & rich lather Conditioning & detangling care Shine boost Frizz…

  • Sale! Joico Body Shake Texturizing Finisher 6.92oz

    Joico Body Shake Texturizing Finisher 6.92oz

    Original price was: $25.00.Current price is: $7.50.

    Joico Body Shake Texturizing Finisher, Plush Volume for Fine to Medium HairKey Insights: Best for: Fine to medium hair Hair concerns: Flat hair, lack of volume, limp styles, slippery texture, and styles that need more grip Instant volume: Adds lift, body, and airy fullness Touchable texture Buildable finish: Layer as needed Quick-dry formula Humidity protection…

  • Sale! Joico Color Balance Blue Conditioner 8.5oz

    Joico Color Balance Blue Conditioner 8.5oz

    Original price was: $24.50.Current price is: $7.35.

    Joico Color Balance Blue Conditioner to Eliminate Brassy/Orange Tones in Lightened Brown HairKey Insights: Best for: Color-treated brunette hair, highlighted brunettes, balayaged brunettes, and lightened brown hair Hair concerns: Orange tones, brassiness, fading, dullness, tangles, dryness, and tonal shift Blue pigments: Neutralize orange tones & brassiness Cooler, richer brunette color Instant detangling Nourishing formula Shine…

  • Sale! Joico Color Balance Blue Shampoo 10.1oz

    Joico Color Balance Blue Shampoo 10.1oz

    Original price was: $24.50.Current price is: $7.35.

    Joico Color Balance Blue Shampoo to Eliminate Brassy/Orange Tones in Lightened Brown HairKey Insights: Best for: Color-treated brunette hair, highlighted brunettes, balayaged brunettes, and lightened brown hair Hair concerns: Orange tones, brassiness, fading, dullness, static, lack of shine, and tonal shift Blue pigments: Neutralize orange & brassy tones Rich, balanced, & salon-fresh Results last through…

  • Sale! Joico Color Balance Purple Conditioner

    Joico Color Balance Purple Conditioner

    Original price was: $24.50.Current price is: $7.35.

    Joico Color Balance Purple Conditioner to Eliminate Brassy/Yellow Tones in Blonde/Gray HairKey Insights: Best for: Blonde, highlighted, lightened, silver, or gray hair Hair concerns: Yellow tones, brassiness, warmth, dullness, dryness, tangles, and fading color Purple pigments: Neutralize yellow tones Moisture support Instant detangling Color protection Shine support Strength support Clean beauty callout: Certified PETA Global…

  • Sale! Joico Color Balance Purple Shampoo

    Joico Color Balance Purple Shampoo

    Original price was: $9.50.Current price is: $2.85.

    Joico Color Balance Purple Shampoo to Eliminate Brassy/Yellow Tones in Blonde/Gray HairKey Insights: Best for: Blonde, highlighted, lightened, platinum, silver, or gray hair Hair concerns: Yellow tones, brassiness, warmth, dullness, fading color, static, and lack of shine Purple pigments: Neutralize yellow and warm tones Gentle cleanse: Rich lather Results last up to 12 washes Shine…