Showing 1–16 of 47 results
VIRTUE 6-In-1 Styler primes, polishes and protects hair. This styling cream truly does it all. It primes hair to add softness, shine, and light hydration while strengthening, polishing, and protecting from heat. Powered by Virtue’s revolutionary Alpha Keratin 60ku® protein, the 6-in-1 Styler is the ultimate multitasking product—a frizzfighter, bounce-builder, style-setter and shine-booster all in…
VIRTUE Colorkick De-Brassing Shampoo eliminates brassy tones and heals hair damaged from color service. This debrassing shampoo is a universal toner that is formulated with 100% natural colorants to neutralize brassy undertones in color-treated hair. Porous, damaged cuticles in the hair are healed with reparative Alpha Keratin 60ku® proteins, protecting it from future damage while…
VIRTUE ColorKick Illuminating Hair Mask keeps your hair color vibrant. Whether your hair color is natural or treated, this mask protects it against drying and dulling sun and heat damage. It’s perfect for safeguarding vibrancy between color treatments. On top of all that, VIRTUE’s Alpha Keratin 60ku® repairs damage from chemical treatments and other sources…
VIRTUE Curl Cleanse & Hydrate Regimen breathes new life into curly hair. This trio designed specifically with curly hair in mind specializes in detangles, de-frizzing, protecting and hydrating tresses. Its non-drying formulas cleanse and nourish strands while maintaining curl patter and supporting a more manageable mane. Set Includes: VIRTUE Curl Shampoo (8.0 fl oz) VIRTUE…
Nourish and protect curls with VIRTUE Curl Conditioner. Designed to de-frizz, soften, detangle, hydrate and protect curls, VIRTUE Curl Conditioner is just what your regimen is missing. Silicone- and sulfate-free, the formula repairs cuticle damage while improving elasticity and protecting against heat, humidity and environmental damage for soft, healthy and strong curls. Featuring VIRTUE’s exclusive…
VIRTUE Curl Defining Whip hydrates hair while building definition and texture. Enhance the definition of your curls with this moisturizing mousse. Made with Virtue’s patented Alpha Keratin 60ku®, it nourishes and conditions while building texture and shine. Baobab seed oil helps hair hold on to moisture, making the cream ideal for those who want to…
VIRTUE Curl Leave-In Butter adds strength and hydration. Offering intense hydration, deep repair and powerful protection, this reparative product helps infuse hair with moisture while guarding against heat and humidity. Formulated with Alpha Keratin 60ku to strengthen and repair hair along with lipid technology derived from brassica rapa seed oil, this unique leave-in formula leaves…
Give your curls new life with VIRTUE Curl Shampoo. Exclusively designed for the unique needs of curly hair, VIRTUE Curl Shampoo works to detangle, de-frizz, nourish, protect and hydrate curls while protecting against humidity, heat and environmental damage. Silicone- and sulfate-free, the rich, non-drying formula gently cleanses strands while maintaining the natural curl pattern for…
VIRTUE Exfoliating Scalp Treatment detoxifies the scalp of impurities for healthier hair growth. This light, whipped creme treatment gently sloughs away dead skin cells and product build-up for a healthier scalp and hair growth. Formulated with patented Alpha Keratin 60ku® protein, this dual-action scalp exfoliator mechanically removes build-up with rice beads while chemically purifiying the…
VIRTUE Flourish Conditioner for Thinning Hair strengthens, hydrates and detangles hair. Designed exclusively for fine, fragile hair, this nourishing and thickening conditioner helps give hair body without weighing it down. Containing VIRTUE’s patented Alpha + Gamma Keratins, a highly active blend of green tea and probiotics, this conditioner for thinning hair leaves hair smooth, silky…
VIRTUE Flourish Density Booster nourishes the scalp and thickens hair. Featuring botanical-based nutrients to fuel fatigued follicles while nurturing new, fragile hairs so they thicken and thrive, this 100% drug-free formula offers a natural approach to nourish the scalp while thickening each strand of hair. Containing VIRTUE’s Alpha and Gamma Keratin Proteins along with biomimetic…
VIRTUE Flourish Eyebrow Density Booster Serum helps prevent brow thinning and uneven growth. This drug-free, brow-boosting serum helps prevent brow thinning and uneven growth while helping to fill in in uneven patches. Inspired by Virtue’s Flourish Density Booster, this eyebrow serum uses proprietary Alpha Keratin 60ku CLINICAL® to help anchor the brow, support new growth,…
VIRTUE Flourish Manta Brush massages the scalp and minimizes breakage. Uniquely designed for fragile hair, VIRTUE Flourish Manta Brush bends and molds to the shape of your hand and scalp to create less tension on each hair strand. The flexible bristles gently massage the scalp while gliding through hair for less breakage and improved shine….
VIRTUE Flourish Mask For Thinning Hair helps hair grow and thrive. On top of supporting your hair’s natural growth, this mask also delivers lightweight yet nutrient-rich hydration, leaving hair stronger, shinier and softer. This hair mask reinvigorates tired follicles and prevents breakage so strands can survive and flourish. Consumer Results (Four Weeks): 94% said hair…
Virtue Flourish Minoxidil Foam promotes fullness and growth. This foam uses the only ingredient that’s been medically proven to help with hair regrowth in women, Minoxidil. Hair follicles are reactivated at night, bringing back their potential for growth. The treatment works for women in a range of situations, and is most suitable for those struggling…
VIRTUE Flourish Nightly Intensive Hair Growth Treatment Set supplies a regimen for new and healthy hair. This set not only promotes the growth of new hair, it also supports that hair as it comes in. For growth, it uses Minoxidil, the only ingredient that has been medically proven to help with hair regrowth in women….
