AS I AM

  • Sale! AS I AM CLASSIC COCONUT COWASH

    AS I AM CLASSIC COCONUT COWASH

    Original price was: $10.25.Current price is: $3.07.

    Cleansing Conditioner with Tangerine, Coconut Oil, Castor Oil, Saw Palmetto, & Phytosterols Replaces Shampoo Gently Removes Sebum & Residue. Preserves Moisture. Eases Combing by 55%. Perfect For Curly Hair A Natural Hair Favorite No Harmful Ingredients

  • Sale! AS I AM CLASSIC COCOSHEA SPRAY

    AS I AM CLASSIC COCOSHEA SPRAY

    Original price was: $15.00.Current price is: $4.50.

    Delight for Your Coils and Curls. with Coconut Oil, African Butter & Vegetable Glycerin. Nourishes, softens and boosts shine Hydrates the hair shaft Seals –in moisture Helps protect against weather damage Moisturizes the scalp Concentrated and easy to use.

  • Sale! AS I AM CLASSIC CURL CLARITY SHAMPOO

    AS I AM CLASSIC CURL CLARITY SHAMPOO

    Original price was: $8.99.Current price is: $2.69.

    With Coconut, Amla, & Tangerine This curly hair shampoo gently removes sebum, dirt, build up and environmental impurities from the hair and scalp. Sulfate-free.Will not strip hair or scalp of the precious natural moisture that makes it thrive. Leaves behind moisture, preventing hair from becoming dried out, rough-looking and unmanageable. Safe for color-treated hair. Eases…

  • Sale! AS I AM CLASSIC CURLING CREME

    AS I AM CLASSIC CURLING CREME

    Original price was: $12.99.Current price is: $3.89.

    Curly Hair Booster & Bouncy Hi-Def Curls with Aloe Vera, Pectin, Vitamin E, & Sugar Beet Root Long Lasting Hold Formulated with Fiber Strengthening Ceramides, Nature’s Best Moisturizers, and Curl Boosters. Locks in precious moisture while simultaneously defining your curls. This rich formula will provide longer lasting hold, minimize frizz, and maintain curl definition for days.

  • Sale! AS I AM CLASSIC CURLING JELLY

    AS I AM CLASSIC CURLING JELLY

    Original price was: $21.12.Current price is: $6.33.

    Curl Definer. Shiny Frizz Free Curls. What a wonderful Curling Jelly for hi-definition coils and curls, with buoyancy and vibrancy! Whatever your hair length, your style will be distinctly beautiful and will hold its definition for days. Benefits Defines coils and curls Minimizes frizz Reduces shrinkage and enhances stretch Locks in precious moisture as you…

  • Sale! AS I AM CLASSIC DETANGLING CONDITIONER

    AS I AM CLASSIC DETANGLING CONDITIONER

    Original price was: $13.06.Current price is: $3.91.

    Leave-In Tangle Releaser With Shea Butter, Coconut Oil & Royal Jelly Provides for easier release of tangles after cleansing The leave in formula remains on to prepare your hair for application of styling products Rich consistency. Economical to use. A small amount does the job. Moisturizes and promotes shine Helps strengthen hair and repair damaged…

  • Sale! AS I AM CLASSIC DOUBLEBUTTER CREAM

    AS I AM CLASSIC DOUBLEBUTTER CREAM

    Original price was: $26.99.Current price is: $8.09.

    Lavish Your Curls with Moisture with Cocoa Butter, Shea Butter, Castor Oil, Jojoba Oil and Sugar Beet Root. Rich Daily Moisturizer. Moisture is essential for great natural coils and curls. When your hair feels a bit rough and dry, and looks that way too, this is the jar to reach for. The power-packed As I Am DoubleButter Cream is…

  • Sale! AS I AM CLASSIC HYDRATION ELATION

    AS I AM CLASSIC HYDRATION ELATION

    Original price was: $9.99.Current price is: $2.99.

    Condition Your Curls & Waves with Moisturizing Emollients. With Coconut, Sugar Cane, Green Tea, Apple, Lemon, Vegetable Glycerin, Shea Butter, & Vitamin E. Vegan & Cruelty Free. Scheduled maintenance with this deep-down hydrating and fortifying conditioning treatment is a must for strong, shiny, soft, springy curls. This rich penetrating conditioner is an exceptional composition of extracts of…

  • Sale! AS I AM CLASSIC LEAVE-IN CONDITIONER

    AS I AM CLASSIC LEAVE-IN CONDITIONER

    Original price was: $13.40.Current price is: $4.01.

    with Coconut, Saw Palmetto, Amla, Green Tea, & more. Prepares hair for styling. Vegan & Cruelty Free A great leave-in is a vital first step in styling. Smooth it on after cleansing and conditioning. Your finished style will be softer shinier and more manageable. This natural wonder keeps tangles away and provides a great foundation…

  • Sale! AS I AM CLASSIC MOISTURE MILK

    AS I AM CLASSIC MOISTURE MILK

    Original price was: $16.00.Current price is: $4.80.

    Daily Hair Revitalizer with Cocoa Butter, Shea Butter, Sweet Almond Oil, Jojoba Oil, Wheat Germ Oil, Sugar Beet Root and Vit E. Ah, Moisture! Essential for making natural coils and curls spring into beautiful! When your hair craves added hydration, nourish your hair with a daily serving of Moisture Milk. It’s loaded with some of…

  • Sale! AS I AM CLASSIC SMOOTHING GEL

    AS I AM CLASSIC SMOOTHING GEL

    Original price was: $8.00.Current price is: $2.40.

    Provides Hold & Shine for Smooth Styling with Aloe Vera Gel, Sugar Beet Root, Vegetable Glycerin and Wheat Protein. Wherever and whenever you want your hair to “lay down and stay awhile”, reach for this superb smoother. Unlike the average gel, it doesn’t contain harsh ingredients… Instead, it’s made with organics which do the job,…

  • Sale! AS I AM CLASSIC SO MUCH MOISTURE HYDRATING LOTION

    AS I AM CLASSIC SO MUCH MOISTURE HYDRATING LOTION

    Original price was: $10.50.Current price is: $3.15.

    A modern customized glycerin-infused moisturizer for severely dehydrated hair. Natural textured hair is beautiful hair, but it also tends to lack moisture. When hair is dehydrated, it looks dull, feels rough, is difficult to style and resists efforts to define the coil pattern. So Much Moisture, is a glycerin-rich formula, enhanced with natural botanical extracts, providing…

  • Sale! AS I AM CLASSIC TWIST DEFINING CREAM

    AS I AM CLASSIC TWIST DEFINING CREAM

    Original price was: $10.25.Current price is: $3.07.

    Twist in High Def! with Sunflower Oil, Castor Oil, Amla, Sugar Beet Root and Phytosterols Shiny smoothness, (and lots of it), is what you’ll get when you twist with this one-of-a-kind rich creamy styler. Made especially for highly textured hair with nurturing natural oils, plus an organic extract that provides the ultimate in moisturization. There’s…

  • Sale! AS I AM DRY & ITCHY SCALP CARE DANDRUFF CONDITIONER

    AS I AM DRY & ITCHY SCALP CARE DANDRUFF CONDITIONER

    Original price was: $10.99.Current price is: $3.29.

    Fights Dandruff and Seborrheic Dermatitis Dandruff has met its match! Relieve scalp itch, flaking, and irritation associated with Seborrheic Dermatitis and Dandruff. This conditioner soothes Dry and Itchy scalp while detangling and moisturizing hair. Benefits Fights Dry & Itchy scalp Fights Dandruff Moisturizes and Promotes Shine Strengthens and Repairs Hair

  • Sale! AS I AM DRY & ITCHY SCALP CARE DANDRUFF COWASH

    AS I AM DRY & ITCHY SCALP CARE DANDRUFF COWASH

    Original price was: $10.99.Current price is: $3.29.

    Fights Dandruff and Seborrheic Dermatitis Infused with Tea Tree Oil & Olive Oil Enriched with Zinc Pyrithione A treatment CoWash for sensitive, dry, and itchy scalps. Zinc Pyrithione works to actively eliminate yeast and bacterial growth. An Anti-Fungal and Anti-Bacterial CoWash that kills fungus and micro-organisms that cause dryness and itchiness. Help prevent itchiness and soothes scalp with…

  • Sale! AS I AM DRY & ITCHY SCALP CARE DANDRUFF OIL TREATMENT

    AS I AM DRY & ITCHY SCALP CARE DANDRUFF OIL TREATMENT

    Original price was: $9.99.Current price is: $2.99.

    Fights Dandruff & Seborrheic Dermatitis Fight Dandruff by going deeper than the eye can see! This Olive & Tea Tree Oil Treatment will nourish and add extra moisture to the scalp. Relieve scalp itch, flaking, and irritation associated with Seborrheic Dermatitis and Dandruff. Give your hair what it needs to fight off Dandruff from within. Your scalp…